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Gwyneth Moore is Associate Director with Cardiff based agency Equinox PR. She’s worked in PR and marketing for about 15 years and was once a graphic designer, in the days when people still did some artwork by hand! She’s worked for an IT specialist PR agency running national and global accounts and also ran her own consultancy. Gwyneth sees the digital revolution as the most exciting thing that’s happened to the PR industry and thinks DPR (digital public relations) is fundamentally changing the way we work. Magazines I’ve worked in trade PR for years and have actually read some of the obscure mags that have been on ‘Have I Got News for You’ like Wet News – it is a real mag! My favourite leisure mags are Coast, Living etc and Creative Review. Newspapers The Guardian every time for me, as it’s the arts and media bible. Guardian online is a brilliant website and leads the way in content and being ‘sticky’, keeping users interested and hanging onto them when they visit Websites I look at as many websites as I can every day and I’m a devoted Googler of everything - someone introduced me to it about 9 years ago before most people had heard of it. I look at The West Australian (newspaper) website to keep up to date in my old home city! TV Programme I’m a big ER fan and think I’ve watched almost every episode since it began. Six Feet Under is good and quirky, and shows how good US TV has become in recent years. What’s happened to UK drama series, they used to be the best in the world! I love Project Catwalk and Project Runway too, I studied fashion years ago and love the whole concept. Radio Show I’m actually an avid Radio 1 listener – it still plays the best music and supports new artists. I like Front Row on Radio 4 on the way home and The Archers can be addictive. Podcast Radio 1 Podcast for the week. I often only get to listen to half an interview on the way into work, so catch up with stuff via the podcast. Last YouTube video viewed The Gingerbread Men doing the Hakka – hilarious! It’s a promo clip for a New Zealand bakers’ competition. Facebook, Love it or hate it Love it, ‘cos it keeps me in touch with old mates from school in Oz from years ago. The whole putting your personal life on public show is a new thing for my generation, but I’m getting used to it! I’ve even put some photos up there now! I was sceptical when I first signed up but now I love it, to the point I think I may need to go to FA Gwyneth Moore
